Focusing On Strengths, Not Failures

September 1, 2015
A train approaches. Humans shuffle on and off. I sit here with all my traveling possessions at Central Station in Copenhagen. I wait. I wait for the next stop on this fortuitous journey all thanks to being asked to speak READ MORE

There is no joy in being hard on yourself

August 28, 2015
“Melanie, I want you to do something simple. Just run each day. No more than an hour. No less than 20 minutes. Just get out and run. No heart rate, just breathing and running. Rediscover the love. No journal. We'll talk READ MORE

What If I'm Successful?

August 5, 2015
Entrepreneurs are known for being risk-takers. We jump in with both feet knowing we could fail. And when we do fail, it doesn’t keep us from jumping in with both feet again. There is no fear of failure. Failure just READ MORE

Melanie Spring Inspires You to Dream Bigger

June 25, 2015
Our Chief Inspiration Officer Melanie Spring was featured by Mary Gardella of Mary Gardella Photography in her Empowered Stories after her portrait session. Mary Gardella is also one of Sisarina's long term brand strategy clients and we think she kicks ass. What follows was originally READ MORE

Ready To Be An Entrepreneur? Get Off The Couch!

June 17, 2015
Originally posted June 16, 2015 on Entrepreneur Every entrepreneur starts their business for a different reason. Some get laid off or want to use their skills outside of the corporate world. Others become entrepreneurs in the basement of their parent's home READ MORE

Use Your Entrepreneurial Drive To Create Habits

May 27, 2015
Originally posted May 22, 2015 on Entrepreneur All entrepreneurs have one thing in common: a relentless pursuit of our business. We are driven to succeed in any way we can. We tend to be hardcore and intense - a little overwhelming READ MORE

Create Your Own Definition of Success

April 24, 2015
Originally posted April 23, 2015 on Entrepreneur Success in business means something different to everyone. Hitting a specific amount in revenue, having a certain number of employees, owning a home, purchasing a dream car, having a certain amount of money in READ MORE

It's Time for You to Take Time Off

July 24, 2014
Taking time off is not easy when you run a business. There are always things on your to do list, people who need you, and your brain doesn't stop thinking about your business. Most business owners don't take real vacations or time READ MORE

Creating an Impact: 5 Secrets from The Mars Agency

June 19, 2014
Originally posted on Entrepreneur.com Being a little fish in a big pond is scary, as it takes patience, perseverance and ambition to make any sort of impact. Impact is something The Mars Agency has in spades. Launched in 1973 by Marilyn Barnett, Mars Advertising READ MORE

Let's Make Business-to-Business Human-to-Human

June 5, 2014
Your brand isn’t what you’re saying, it’s what everyone else says about it. So, why did we stop talking to each other like we’re human?  In the 1950’s days of Mad Men, corporations had laborers and administrators. Think: General Mills. Employees would clock READ MORE

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