Branding

Entrepreneurs Don't Fail

March 5, 2015
80% of business fail in the first 18 months. Aren't you sick of hearing that? Most of this percentage has to do with lack of planning or lack of motivation. I don't know many true entrepreneurs who fail - most of the READ MORE

Rock Your Sales in 5 Branded Steps

January 27, 2015
Marketing + sales = growing business.  But if your marketing sounds different from your sales, you've got a branding problem.  In this webinar, Melanie Spring (@melaniespring) of Sisarina (@sisarina) & Brian Pesin (@bpesin) of Contactually (@contactually) explain how to understand your brand, READ MORE

5 Steps to Stop Being So Darn Busy

January 27, 2015
It’s safe to say that entrepreneurs are generally hardworking individuals. We innovate, ideate, and create while we’re working, playing, and sleeping. It never stops. When we get together with other entrepreneurs, we talk about nothing but being an entrepreneur. There’s READ MORE

5 Ways to Rock 2015

January 6, 2015
2015 is going to be a great year. Why? Because 2014 sucked. 2014 was the year of the Entrepreneurial Rollercoaster. It was an epic 'coaster many of us couldn't stop. Every time we entrepreneurs got together, we were talking about the ups READ MORE

Stop Obsessing About Money

December 2, 2014
Money: The thing we need to grow our businesses. The thing we never seem to have enough of. The thing we worry about the most as Chief fillintheblank Officers. Everyone talks about money. About how it can't buy happiness, it's the READ MORE

Sisarina HQ Bethesda: A Trip Down Memory Lane

December 1, 2014
Sisarina has moved. After 5 wonderful years of growth in Bethesda, we've decided we're more fit to be a DC in-the-city company. So, we moved to Capitol Hill and are now around the corner from Eastern Market. Today is our READ MORE

Get Cheeky in Your Business and See What Happens

November 11, 2014
There's a lady in your town who knows everyone. Everywhere she goes, she sees someone she knows and has a 10-minute conversation about the person's health, children, husband, whatever. She's one of those women you admire because you wonder how READ MORE

Branding Guidelines for Your Logo & Your Voice

October 27, 2014
How do you keep your brand intact? When you read that question, you probably think:"Don't stretch my logo!" Your logo, your business, your sales, and your marketing should come to mind. How people talk about you, how your content is shared, how READ MORE

The No Distraction Lifestyle

August 19, 2014
Distractions are everywhere. Between laptops, phones, kids, employees, friends, and advertising, most of us never get a break. We’ve even become a culture that craves distraction. Even in the bathroom. Before most of us started taking our phones into the READ MORE

The No Distraction Challenge

August 12, 2014
You can always find a distraction if you're looking for one. - Tom Kite When we are distracted instead of present, everyone suffers. We suffer, the person we’re with suffers, and the precious time we have disappears. We live to be READ MORE

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